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From Barbie to Taylor Swift: Mastering 2023's Viral Campaigns for Small Businesses

When you think of the best viral marketing campaigns of 2023, you might instinctively think about the Barbie movie because, with a budget of $150 million, it was hard to miss. While marketing campaigns like these were epic, to say the least, it can feel impossible to replicate as a small business owner. So let’s break down a few key aspects of each campaign that you’re able to tap into in your own marketing efforts.

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How To Optimize Your Sales Pages With Neuromarketing & Psychology

In today’s episode, we’re diving into the world of sales pages! Specifically how to improve your digital product’s sales pages quickly and effectively with psychology and neuromarketing research.

From product mockup placement to pricing psychology hacks, I’ll be sharing some of the best tips and tricks to help you optimize your sales pages in order to boost your digital product sales.

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Improving Your Digital Marketing Strategy

If your marketing isn’t converting, chances are you’re having thoughts like: “My digital marketing strategy doesn’t work. Marketing is a waste of money. I feel like digital marketing is one big bamboozle.” As a digital marketing coach, I constantly hear clients say their marketing basically sucks. If you feel your marketing efforts aren’t working either… […]

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