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Small Business Social Media Marketing

How To Use Instagram As Your Client Converting Machine

What if I told you I haven’t had a sales call in over 6 months but I’m closing higher-ticket products and services more frequently now than ever before? Content marketing and using social media strategically (specifically Instagram marketing!) are all I’m doing to make an income. Hold onto your pants, because I’m about to spill […]

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How To Define Your Small Business’s Ideal Customer (And Why It’s The Most Important Part of Your Marketing Plan)

Feel like your content is hitting a wall? No matter what you post, it just isn’t connecting with your audience? You’re going to continue to struggle to create content that truly resonates with your people until you know exactly who you’re talking to. That’s where defining your Ideal Customer Avatar (ICA) comes in. Defining your […]

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Social Media Marketing Benefits Small Business

If you’re wondering whether social media marketing is worth it for your small business, let’s cut to the chase: Yes. It’s not even a question anymore. But I won’t just hit you with a blanket “yes” and leave you hanging. Let’s talk facts, strategy, and how to make social media work for your business without […]

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