What if I told you I haven’t had a sales call in over 6 months but I’m closing higher-ticket products and services more frequently now than ever before? Content marketing and using social media strategically (specifically Instagram marketing!) are all I’m doing to make an income. Hold onto your pants, because I’m about to spill […]
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When developing any product, service, or simply any piece of content for your small business, you need to keep your ideal customer avatar in mind. Have you taken the time to define your small business’s ideal customer? When you’re trying to define your ideal customer avatar (ICA), you’re essentially trying to define the one person […]
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Will social media marketing benefit your small business? The easiest way to answer this question is to look at the facts. Nearly 50% of the world’s population uses social media. That’s equivalent to 3 billion users worldwide. Plus each person spends an average of 2 hours and 22 minutes on social networks daily. When looking […]
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