There are only three reasons why you haven’t launched your online business yet, my friend. And before you tell me it’s because you don’t have the time or money to commit to doing what you love…it’s your mindset blocks. The truth is, resources are irrelevant. It’s your mindset that’s holding you back.
Before I explain how to overcome these mindset blocks, here’s a quick story about my first business SPIES; which stood for Support People In Every Situation.
When I started SPIES in 2013, it was a clothing line that raised mental health awareness. As time went on, the physical product transitioned into an online platform where people could share their mental health stories and not feel alone.
Needless to say, openly talking about my own mental health struggles did not fly over so well with my family. They doubted I was making the right decision by being so transparent about my life on the internet.
First, they said that I simply shouldn’t be sharing this information with strangers, then they said it would deter future employers from hiring me, etc.
As my family is very important to me, I started to listen when they tried to tell me that my endeavor would never become a profitable business. Listening to these fears distracted me from taking the leaps towards success that I so desperately craved.
Luckily, I was able to overcome my mindset blocks and inspired thousands of people to share their mental health stories. I coached female entrepreneurs with mental health issues on how to integrate strategies and automation into their business. I was featured in dozens of podcasts and blogs, and I even gave keynote speeches about running a business while living with mental illness.
If I didn’t shift my mindset and allowed FEAR to hold me back, I would have missed out on so many amazing opportunities like the aforementioned experiences.
The fear of not succeeding is one of the biggest roadblocks we come across throughout our entrepreneurial journey.
In fact, our fear of failure can be so debilitating that it holds us back from even beginning the journey.
Is this something you relate to? The constant nagging in the back of your mind telling you that you might fail? Or the voice telling you you’re not cut out for entrepreneurship?
Nine times out of ten, no one will be paying attention to what you’re doing. Most people aren’t watching what you’re putting into the world, so remove this fear from your mind.
We’re under the impression that our followers are watching our every move. But honey, we’re lucky if our followers see 10% of the content we produce.
Just start creating, publish your website, and show up on social media. You’ll learn along the way and eventually figure it out. (I promise.)
There’s not a single person reading this right now who doesn’t worry about what other people think about them. (Myself included!)
We can always play the IDGAF card but we all know that deep down you really do give a F. So you might as well just come face to face with this fear. (Truth hurts, sister.)
The people we fear being judged by is always an interesting mix.
The possibilities are endless and unique to each person reading this, but just know I feel you.
How are you supposed to start living the life you’ve been dreaming about when you’re wrapped up in what other people are saying about you behind closed doors? The answer is that you can’t!
To combat your fear of judgment, I recommend taking some time for self-reflection.
Please realize that when we start living for others, we start to stifle our success in order to fit in. When we don’t want to cause waves among our peers, we begin to hinder our own happiness.
No one other than yourself has the power to change your life. You can transform your life into a continuous moment you look forward to experiencing.
We can finally stop talking about your fears, my friend, but the heavy lifting isn’t over.
I find the most undervalued mental roadblock is the task of becoming clear on why you’re creating a business.
And no, making money is not the why behind your business.
Many people skip past this part of entrepreneurship. Lack of Clarity becomes clear once someone has set out to create their first product and no one is buying what they’re selling.
When you don’t have an ideal customer or client in mind when you launch your business, you’re essentially throwing spaghetti at the wall hoping it will stick.
Your ideal client should have a problem that you know exactly how to solve.
Becoming clear on who you help and why you’re the perfect person to help them, will light a fire under you.
Lack of clarity on your ideal customer/ client is so often overlooked. It might even seem irrelevant to think about when planning your online business; because c’mon, we know we can help everyone if we set our mind to it ♀️.
However, I promise you that once you become crystal clear on who you can help and HOW you can help them… the content ideas for your business will never stop flowing out of your noggin.
With a clear customer in mind, you’ll become so inspired to start creating content that your fear of judgment and your fear of failure will become irrelevant.
Okay, you’ve heard about the 3 mindset blocks that stop you from launching your online business. I’d love to know which one mindset block is currently holding you back.
Drop a comment below to let me know why you haven’t launched your online business yet.
PS: Be sure to check out this post on overcoming self-doubt for an even deeper dive into the topic of mindset.