Social Media Marketing

Small Business Marketing Tips

As a business owner, you should already know that marketing is key to your success. However, many small business owners don’t know how to properly market their businesses.  Are you ready for some small business marketing tips that will help you take your marketing to the next level? Let’s go! Small Business Marketing Tip 1: […]

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how to increase social media engagement

Social media is a powerful tool for connecting with customers and promoting your business, although it can be tricky if you don’t understand your audience and share the wrong content. Here are a few tips to help you successfully utilize social media: 1. Know Your Audience Inside and Out When it comes to social media, […]

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instagram content pillars for business

Struggling to determine the type of content you should be posting to social media as a small business owner? You can start by outlining your Instagram content with five content pillars.  Content pillars are key topics that drive your content strategy in the right direction.  As a business owner, social media works to help you […]

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outsourcing marketing tasks

Congratulations, you started a new business! Take a load off my friend, because we both know you’ve just inherited one too many hats to wear.  Whether you’re trying to keep costs down or struggling to find employees to hire, you and I both know you’re working harder than you ever have before. This new business […]

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How To Use Instagram As Your Client Converting Machine

What if I told you I haven’t had a sales call in over 6 months but I’m closing higher-ticket products and services more frequently now than ever before? Content marketing and using social media strategically (specifically Instagram marketing!) are all I’m doing to make an income. Hold onto your pants, because I’m about to spill […]

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A Comprehensive Guide to Repurposing Content

Most small business owners don’t struggle to create content. They struggle to create consistent content for extended periods of time. Successful content marketing isn’t defined by a one-hit-wonder, or one piece of content going viral overnight. True success is derived from continually being your ideal customer’s go-to source for information. It’s clear that you need […]

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Social Media Marketing Benefits Small Business

Will social media marketing benefit your small business? The easiest way to answer this question is to look at the facts.  Nearly 50% of the world’s population uses social media. That’s equivalent to 3 billion users worldwide. Plus each person spends an average of 2 hours and 22 minutes on social networks daily.  When looking […]

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3 Content Marketing Tips To Improve Your Instagram Strategy

Every small business owner wants to create social media content that converts. There is no question that small business owners are latching onto the power of Instagram. The question is whether or not your small business has an Instagram strategy. Instagram provides everyone with a free platform that you can use to organically market your […]

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The 7 Content Pillars For a Successful Instagram Feed

How do you know what to post on social media? There’s nothing more frustrating than trying to figure out what Instagram content you should publish. These seven content pillars are going to elevate your Instagram posts and help you never run out of Instagram content ideas again.  That awful feeling of scrambling last minute for a […]

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How To Network On Instagram

Does the word ‘networking’ make you tense up and turn your hands a little clammy? When I hear the words ‘networking event’ I picture people dressed to the nines trading business cards like we did with Pokemon cards in elementary school.  “Oh, you’re a graphic designer? I’m also a graphic designer, but I have a […]

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How to Integrate Digital Marketing Into Your Small Business

There’s no question that you should be integrating digital marketing into your small business marketing plan. Digital marketing will help your small business gain maximum exposure.  As you’ve probably already noticed, there aren’t many small businesses that are thriving without a strong online presence.  Digital Darwinism is a harsh reality, my friend. And if your […]

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Why Your Small Business Needs A Digital Marketing Plan

Now more than ever, you’re missing out on prime opportunities if your small business isn’t adapting to the digital landscape. Digital marketing is paramount to your success as a small business owner.  If you’re not familiar with digital marketing, it’s essentially any form of marketing that exists online. In this advanced digital age, it is […]

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