Productivity, organization, and efficiency as a small business owner are as essential as having a consistent cash flow. Some might even say you can’t have one without the other, which is why I want to share these productivity tips for my fellow online small business owners. Maybe it’s the Virgo in me or maybe it’s […]

The holiday season is back! While some of us get excited to find the perfect gift for our friends and family, some of us get super overwhelmed and feel like it’s just one more thing to add to the to-do list. This 2022 gift guide for entrepreneurs and small business owners will come in handy […]

When developing any product, service, or simply any piece of content for your small business, you need to keep your ideal customer avatar in mind. Have you taken the time to define your small business’s ideal customer?  When you’re trying to define your ideal customer avatar (ICA), you’re essentially trying to define the one person […]

Will social media marketing benefit your small business? The easiest way to answer this question is to look at the facts.  Nearly 50% of the world’s population uses social media. That’s equivalent to 3 billion users worldwide. Plus each person spends an average of 2 hours and 22 minutes on social networks daily.  When looking […]

Every small business owner wants to create social media content that converts. There is no question that small business owners are latching onto the power of Instagram. The question is whether or not your small business has an Instagram strategy. Instagram provides everyone with a free platform that you can use to organically market your […]

What’s the worst feeling in the world as a business owner? Watching a business with years of blood, sweat and tears poured into, crumble to the ground because my mental health had fallen to the waste side.  My first business SPIES was my pride and joy. Having to shut it down, surrender the domain name […]

Ready for a peek behind the curtain to see exactly how this small business works? I’m spilling the tea on every resource, software, and tool that has helped me run my small business, manage my social media accounts, stay productive, and more. Keep reading for all the small business resources that will help make your […]

Fill your Instagram Content Calendar much faster by integrating these content pillars for Instagram into your social media marketing strategy.

How do you plan for the upcoming week as a solopreneur, side hustler, or small business owner?  Are you a paper planner type of person? Or do you live and breathe for your Google Calendar?  No matter where you keep track of your daily to-do list, appointments, or deadlines… seeing everything you have to do […]

Are you a small business owner who struggles to motivate during the winter months? If you’re like me, winter is the hardest time to stay productive, focus, and make progress. I struggle with seasonal affective disorder, which basically means my depression increases and intensifies as the days get colder and darker.  If you struggle with […]

Digital content creation will grow your website traffic, help you gain new leads, and ultimately make you more money. Is your small business adapting accordingly to the information age? If you’re not constantly producing new content, the answer is no.  It doesn’t matter if you’re an online business selling digital advertising, a small or local […]

Does the word ‘networking’ make you tense up and turn your hands a little clammy? When I hear the words ‘networking event’ I picture people dressed to the nines trading business cards like we did with Pokemon cards in elementary school.  “Oh, you’re a graphic designer? I’m also a graphic designer, but I have a […]

Despite the small period of freedom we all felt when restaurants started to reopen and stores began to open their doors, quarantine is still in effect across the country. What does this mean for your small business? The current times are very uncertain for small business owners and I have a feeling the second wave […]

There’s no question that you should be integrating digital marketing into your small business marketing plan. Digital marketing will help your small business gain maximum exposure.  As you’ve probably already noticed, there aren’t many small businesses that are thriving without a strong online presence.  Digital Darwinism is a harsh reality, my friend. And if your […]

Now more than ever, you’re missing out on prime opportunities if your small business isn’t adapting to the digital landscape. Digital marketing is paramount to your success as a small business owner.  In this advanced digital age, it is vital for your business to have an online presence. Whether you choose to just have a […]

There are only three reasons why you haven’t launched your online business yet, my friend. And before you tell me it’s because you don’t have the time or money to commit to doing what you love…it’s your mindset blocks. The truth is, resources are irrelevant. It’s your mindset that’s holding you back. If you haven’t launched […]

Do you use Trello to help streamline any aspect of your online business? My personal favorite board inside my Trello account is used to organize my editorial calendar.  My Editorial Calendar Trello Board is where I collect all of my content ideas, link my drafted blog posts, track which blog posts are scheduled, and monitor […]

Writing daily in a journal can change your life. Honestly, the benefits of journaling are overwhelming. Now, I’m sure this isn’t the first time someone told you how important it is to keep a journal. Maybe you’re currently searching for something that will inspire you to finally pick up a pen at the end of […]

Using Canva templates and caption templates as a business owner is underrated. You’re living in a world where constant idea generation and endless content creation are expected from business owners. If you’re not a creative person by nature, creating content for your business may be the biggest thorn in your side right now. If that’s […]

The first blog I published on this site explained how to create a content calendar and silly me, I never defined what content is! This is the simplest way to put it… Content is everything, literally and figuratively.  Any blog post, sales page, social media caption, or piece of writing you create is considered content. […]